Each time I feel like my day is getting a bit heavy because of "adulting" commitments, you would surely find me saying to a colleague, "you know what would be great to have right now? A Magnum!" She would agree and we would find ourselves trooping to the nearest convenience store to grab our favorite Magnum Ice Cream bars and the day would seem a bit lighter.
It was so apt that with the new Magnum White Range, Magnum invites pleasure seekers to embrace the #NeverStopPlaying attitude, a reminder to have fun in everyday life, and it is also a delicious invitation to try Magnum's latest flavors - Magnum White Almond, the same decadent white chocolate ice cream bar we love, but with a fresh new look and the New Magnum Red Velvet, made with decadent red velvet ice cream, plus a rich cream cheese flavored swirl, and wrapped in an exclusive white Belgian chocolate.
Magnum kicked off their latest campaign at the very posh and exclusive Manila House at Bonifacio Global City, with an exclusive collaboration featuring three designers whose names are synonymous to fun.
Boom Sason takes her brand of sexy and created a chic fashion collection for Magnum. Sunnies Studios curates a his and hers eyewear collection to turn up the playfulness in any outfit and world-renowned bag maker, Amina Aranaz, showcased her fun bag designs for Magnum. These exclusive fashion collaborations remind us to #NeverStopPlaying
Fun and playful bags on display at the Aranaz booth.
Chic and sexy red and white outfits at Boom Sason's booth.
Now here's some good news, you too can have the opportunity to be the first to try the New Magnum Red Velvet, as well as view pieces from the show. Simply log on to www.magnumfliptoplay.com to unlock the eight locations within Metro Manila, and share the Magnum Flip to Play post on your Facebook page. On April 2, just be the one of the first two hundred pleasure seekers in each location to show the shared post and indulge in the newest red velvet flavor!
To make it even sweeter, from April 14 onwards, pleasure seekers stand a chance to win the exclusive pieces from the #NeverStopPlaying Fashion Collection when they flip to play on www.magnumfliptoplay.com. A new prize is up for grabs everyday - play as much as you can daily and increase your chances to take home one of twenty five Sunnies his and hers #NeverStopPlaying kits, six one-of-a-kind Aranaz pieces and six custom-fit Boom Sason designer pieces from the Magnum collection.
Magnum Red Velvet and Magnum White Almond will be available on April 3, 2017 at all leading supermarkets and convenience stores nationwide. For updates visit @MagnumPH on Facebook.